HOSPITALITY MEDIA + SELECTIVE GTM
We help hospitality discover technology that earns its attention and gives people time back. Media starts the conversation. For a select set of companies we believe in, Sales GTM and Partner GTM turn that understanding into action.
THE WORK WE DO
We create media for hospitality brands, from the conversations on the show floor to the content that keeps your company in the conversation.
Expert interviews and video that bring your brand’s story to life, revealing the personalities, shared purpose, and everyday moments that make your people and culture special.
Expert executive interviews · Brand storytelling · Video production
Talk about your storyBring the energy, experience, and expertise of an industry event to life with a firsthand, boots-on-the-ground view of the people, ideas, and moments that matter, for those in the room and the audience beyond it.
On-location interviews · Field reporting · Event content
Plan event coverageShow what your technology can do through professional hardware showcases, clear solution demos, and expert narration that makes the value easy to understand.
Hardware showcasing · Solution demos · Professional narration
Showcase your solutionWe keep your channels active, your voice consistent, and your audience growing through content and conversations that give people a reason to follow and stay.
Social media management · Channel strategy · Community engagement · Audience growth
Grow your audienceHOW WE HELP
Media helps useful ideas get understood. Sales GTM and Partner GTM connect the right solutions with the people who need them. Every engagement starts with a meaningful problem worth solving.
GTM PILLAR 1
Give your ambition a plan, your team the tools, and your strategy traction.
We work alongside you to turn positioning, partnerships, sales, and marketing into a coordinated engine for growth. One GTM client per major functional category means our focus in your space belongs to you.
GTM PILLAR 2
Build relationships that open doors and business that grows through them.
Strategic Partnerships as a Service turns shared purpose into shared opportunity. We identify the right partners, earn their trust, and work alongside your team to turn introductions into active partnerships that expand your reach and drive revenue.
THE SHARED FOUNDATION
Make your brand undeniable.
Great media starts with knowing who matters to your business and what matters to them. We build a strategy around your goals, then bring your people, expertise, and culture to life through conversations and content that earn attention, build credibility, and deepen relationships.
Every conversation fuels the next opportunity. Every insight strengthens the next story.
OUR PURPOSE
Time is the only commodity we can never get back. Everything we do starts there.
Our Why is to give time back to an industry that has precious little of it to spare.
Read Our Why+The restaurant and hospitality industry is being squeezed from every direction. Rising costs, labor challenges, litigation, evolving legislation, regulatory pressures, and supply chain disruptions. Add a technology marketplace that often resembles a house of mirrors, where everyone promises a solution, and it's no wonder operators struggle to find the time to focus on what matters most.
We believe technology should solve meaningful problems, simplify operations, and deliver measurable ROI (Return on Investment) and meaningful ROA (Return on Attention). Above all, it should give people more time to focus on what matters most.
Our Why is to give time back to an industry that has precious little of it to spare.
That's why we're eager students of the industry.
We seek out technology leaders, ask questions, challenge assumptions, and work to understand what their solutions actually deliver. We listen just as closely to restaurant and hospitality brands, learning where the friction lives and what problems genuinely need solving.
Sometimes we discover technology worth celebrating. Sometimes we uncover challenges worth reporting on. And sometimes we simply connect people who should have been talking to each other all along.
Curiosity drives us. Connection gives it purpose.
That philosophy also shapes our partnerships. We choose our clients thoughtfully, working with one GTM partner per major technology category, whether that's labor, POS, loyalty, analytics, or the many other solutions serving this industry.
Our curiosity has no categories.
Through The ChatGTM Podcast, we welcome conversations with innovators across the industry. Guest appearances are independent of our GTM partnerships and do not imply exclusivity.
We choose our clients. Then we commit. But we never stop learning from everyone.
We believe great technology deserves to be understood, good ideas deserve to be shared, and the people running this industry deserve more than another dashboard and another promise.
They deserve time.
Time for an operator to focus on guests instead of reports. Time for a manager to develop people instead of chasing schedules. Time for a business owner to get home for dinner.
Those are returns you won't always find on a balance sheet.
But they're the returns that make everything else worthwhile.
Because giving people more of their time back is why we're here.
OUR CLIENT PARTNERS, PAST AND PRESENT
Cut+Dry
MicroTouch
Creative Realities
Google
GM Pilot
The C Society
Vox AI
Slang AI
Revmo
Point B
Mastery Partners
Amniscient
DishOut
SAVI
Nomad Go
Curate
Logic Controls
KNOW
FIXE
WithCoverage
Sightline OS
Remote Restaurant Support
QNS
Altaine
Esper
Coco Robotics
Church’s Texas Chicken
Budget Branders
Beneflex Solutions
Craftable
Saivory
Qu
River Health
Guestologie
Audivi AI
PAR Technology
Metropolitan Sales
MRGN
ServHOW WE PUT OUR WHY TO WORK
Clear scope protects everyone’s time. We define the problem, agree on the work, and measure what changed for the people it serves.
01 · LISTEN
We seek to understand your ICP: who your customers are, what they need, and what you want to achieve. Together, we get honest about what’s standing in the way and which problems are worth solving.
Understand The Need02 · FOCUS
Agree on deliverables, ownership, timing, and fees. Define what a useful return on investment and attention looks like.
Define The Path03 · ACT
Align your positioning, partnerships, sales, and marketing to turn GTM strategy into action alongside your team.
Put Strategy To Work04 · LEARN
Review what we delivered and what it achieved. Identify what worked, what needs refining, and where to focus next to keep growth moving.
Learn And ImprovePEOPLE FIRST. ALWAYS.
Hospitality is how we work, not just an industry we serve. Curious, approachable, and invested in the people on the other side of the table.
STRATEGY + MEDIA
Enterprise sales instincts, a storyteller’s curiosity, and a knack for connecting people. Michael brings the commercial story and the human story together.
Connect with Michael
PARTNERSHIPS + OPERATIONS
A systems thinker with deep restaurant technology experience. Chad connects partnership strategy, integrations, and the practical work of building an ecosystem.
Connect with Chad
SOCIAL + CONTENT
Creative thinking with a clear purpose. Morgan helps brands find their voice and turn useful ideas into content made for the platforms where people spend time.
Talk content with our team
OUR OWN MEDIA PLATFORM
Our podcast brings hospitality, technology, and culture into the conversation. Explore the episodes on its own site.
THE CHATGTM DISPATCH NEWSLETTER
Our newsletter on hospitality, technology, and leadership. Fresh perspectives, useful ideas, and conversations worth your attention.
INDUSTRY EVENTS + CLIENT EXECUTION
The right event is only the start. We help clients plan who to meet, what to say, and how to turn time on the ground into useful content, stronger relationships, and a clear next step.
Identify the right events and audience. Align your story, meetings, partners, and content plan before you arrive.
Coordinate conversations, capture interviews and field reporting, and support the relationships that matter.
Put content to work, follow up with the right people, and review what moved forward. Give the investment a life beyond the show floor.
Events we track to help you plan. Our attendance and coverage are announced separately.
Jan 6, 2027
Las Vegas, NV
Tracking · attendance unannounced
Jan 10, 2027
Javits Center, New York, NY
Tracking · attendance unannounced
Jan 11, 2027
Grande Lakes Orlando, FL
Tracking · attendance unannouncedA FEW GOOD QUESTIONS
Our media work serves hospitality technology brands, leaders, and event teams. We offer GTM services to a select set of companies we believe in, subject to category fit and existing commitments.
Yes. A media project, content program, podcast, or event can be a starting point. GTM projects also require a conversation about category fit and our existing client commitments.
Yes. We can complement your sales, marketing, and leadership teams, with clear responsibilities and shared priorities.
Yes. ChatGTM is our podcast and industry media platform. Explore episodes, field reporting, guest applications, and partnership information at chatgtmpodcast.com.
Scope comes first. We’ll discuss your objective, timing, and the work involved, then propose an engagement with clear deliverables and fees.
LET’S FIND THE FIT
Tell us about your company, your audience, and what you want to make happen. We’ll start with a conversation about where we can be useful.
Book a conversationinfo@inctankgtm.comLooking to be a podcast guest? Pitch your ChatGTM story.
Media, partnerships, or your next GTM move.
Tell us a little about your business in our secure inquiry form. It opens in a new tab and confirms when your message has been received.
Prefer to talk? Book a 15-minute Google Meet with an available member of our team.
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